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Iowa State Fair Signage: Here's to Changes, Big and Small

Check out a BIG new sign that is sliding into the 2021 Iowa State Fair. Along with donor signage updates that happen yearly and ways you can join in the fun!

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Signage at The CREW Center: Community, Recreation, Education, and Wellness

Small town usually means a big community, especially in Woodbine, Iowa. This new facility is state of the art, and so is the signage.

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The Spirit of Generosity: Creating a Donor Wall For a Lifetime of Iowans at The Iowa State Fair

The donor wall design is essentially a blank slate for the “Spirit of Generosity” to grow. With the goal of honoring the character and generous spirit of Iowans, this donor campaign gives ample opportunity at many giving levels with donations starting at $100. See how the design came together and what the finished wall looks like.

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Kinnick Stadium: Signage Completes The Experience

An iconic stadium gets bold updates for the 2019 football season. See how signage enhances and emblazons the experience and spirit through brand signage, custom signage, wayfinding signage, donor walls, and environmental graphics.

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Burge Hall: Bringing Modern Custom Sign Design to Campus

Today's student housing is nothing like the dormitories of old. At the University of Iowa, Burge Hall is a small community tucked within the larger campus landscape. In addition to housing more than 900 residents, it also hosts a marketplace and a convenience store.

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A Lesson in Boutique Hotel Signage: How signage helped put Hotel Grinnell on the map

Boutique hotel signage is the cherry on top of a beautiful sundae. With a higher, more architectural, design this type of signage most often reflects the character of the project. In this historical renovation, a school from 1921 in the heart of Grinnell, Iowa gets rejuvenated into a boutique hotel with thoughtful nods to its educational beginnings.

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Honoring Red Oak Iowa Grand Theatre History with Classic Marquee Signage

This historic theatre has a mission to create affordable, family-friendly movies and entertainment. The exterior signage is a nod to the past with a classic illuminated marquee style with a changeable message board. The community, a local board, history, and value engineering were all key pieces for the success of this project.

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Preconstruction Planning Creates a Seamless Signage Experience in a Hospitality Environment

Bringing a signage partner on board early is important. In this hospitality project the early collaboration with the developer allowed the ability to see and solve potential architectural signage issues before they became a problem for the hotelier. A plan to win for everyone.

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Signs. The finishing touch for a luxurious outlet mall experience.

Iowa shoppers have a new destination to discover at the Outlets of Des Moines in Altoona. This new shopping oasis was brought to the Des Moines metro area by New England Development of Boston. During the design and construction of the outlet mall New England Development turned to the experts at ASI Signage Latimer Group—just 40 miles from the mall—to develop custom signage solutions.

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Retail Outlet Signage at Outlets of Des Moines: Leading the Way

Iowa shoppers have a new destination to discover at the Outlets of Des Moines in Altoona. This new shopping oasis was brought to the Des Moines metro area by New England Development of Boston. During the design and construction of the outlet mall New England Development turned to us as the experts and the signs were manufactured—just 40 miles from the mall.

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Custom Signage is on Par for Grinnell College Golf Course

Grinnell College is undergoing a multi-year project to transform the campus’ landscape. The first phase of project began in Spring of 2017 with updates to the college’s golf course. The architect came to ASI with an idea.

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Goodbye Boring, Hello Fresh New Brand

Kum & Go convenience stores recently began an extensive rebranding process. To bring their new brand vision to life, ASI was tasked with taking conceptual marketing designs for the new stores and developing a complete architectural signage package.

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Case Study: The Flats on Howard

ASI worked to create a very distinct signage system that showcases the overall brand requirements of The Flats, located in the historic Howard Street Apartment District on the fringe of downtown Omaha.

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Case Study: Oak Brook Park District

Illinois' OakBrook Park District, created in 1962, owns and maintains seven parks. The district desired a new building identification and wayfinding program that was both durable and flexible, but with a design to complement the park surroundings.

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