ASI Corporate Site

Expert Profile: Ann Pauls

The mountains were calling, and she had to go! Transplanting to ASI-Colorado, Ann brought her 10 years of sign experience into a project management role. Now, she's ready for her next adventure as an ASI Expert. Check out her fresh outlook, fresh ideas, and 'get it done' attitude.

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A New Process Delivers Smart Solutions

At ASI, we are challenging the norms. So what does that mean? It means improving our internal processes and translating that to our customers, easing stress and frustration while reducing the amount of time customers wait on projects. Check out the changes we've made to our production process.

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Expert Profile: Justin Hart

He uses all the data but also goes all out for his clients. Justin Hart is a relative "newbie" to the ASI Signage Expert team, but 3 years into his career he's making waves with great projects and even better customer service.

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Expert Profile: Tom Wilcoxen

Small town guy, Tom Wilcoxen, brings big city ideas to clients throughout Illinois.

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Expert Profile: Carmine Giso

"Being able to bring expertise in products, and knowledge of sign codes makes it that much easier for my clients as they work through rebranding or a new building project."

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Meet Michael McKeag, President and COO

As a lifelong learner and son of a teacher, who loves to get his hands dirty, President and COO Michael McKeag's interests lie deep in all facets of business.

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Opposites Attract

Environmental graphic design (EGD) is part of the everyday fabric of our lives, and many of us never notice it—and that’s no accident.

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When Design & Manufacturing Collaborate: Clients Win!

Designers need to be experts at interpreting brand standards and putting a creative spin on how logos, colors, and fonts work within a complete architectural signage package. Fabricators bring the vision to life.

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5 Things You Should Know About Our Digital Print Capabilities

We can handle every facet of digital printing, from design to production to installation.

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Meet the Expert: Pat Mescher

"We provide turnkey solutions. We design, build, and install signs. For construction professionals who already have so much to worry about, we provide a one-stop solution."

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Expert Profile: Justin Halverson

"ASI is capable of managing all of our large, unique projects while always paying close attention to detail."

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Boston Strong. Grinnell Proud.

As a family-run business that grew out of our founders garage to a state-of-the-art manufacturing facility, ASI Signage knows about vision, perseverance, and grit.

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Expert Profile: Dan Salamone

"Everyone here at ASI truly wants the best solution for the client." — Dan Salamone

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Expert Profile: Erin Carey

"What we can offer our clients is quite unique. Sure, there are commercial sign manufacturers, but we offer a full-service architectural sign solution that begins with consulting, designing, engineering, and continues until final installation."

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Team Profile - Project Management

You may wonder what ASI Signage Project Managers do. The answer is simple: They do it all. Learn more about the roles and goals of our 11 Project Managers from Ronda, Michael, and Katie.

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Love. Music. Family. Signs.

Most people don't start a decades-long second career in their 60s, but Bob and Sylva Dixon aren't most people. With much courage, Bob and Sylva left their hometown area of 60 years and moved to Grinnell as the fifth and sixth employees of ASI Signage Latimer Group.

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Team Profile - Production Design

The designers in this department have an eye for detail and a collaborative spirit. Production designers work with both the sales teams to understand the clients' goals and the production experts to figure out the best ways to produce the desired look.

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Expert Profile: Bryce Carlson

"We don’t promise things we can’t deliver. I think it’s so important to be proactive and have those discussions with clients and architects early in the process so that everyone has a clear understanding of what materials and fabrication methods."

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Expert Profile: Todd Carey

There are almost limitless possibilities to what we can do. I love projects that push our designers to come up with new ideas and push our production experts to figure out what materials and methods are needed to achieve something that’s never been done before.

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Expert Profile: Tony Squire

"Our knowledgeable and experienced in-house signage design team differentiates us. When I’m trying to help a client figure out specifically what they need for their project, having a team that can conceptualize ideas, design that idea, AND create a prototype of the idea is fantastic."

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Teamwork and 17 Legs: Market to Market Relay

Let's talk for a minute about teamwork. Sometimes it takes an entire team to make it happen, but all of the individual components have merit. Such was the case with the Market to Market Relay (M2M).

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From a Leap of Faith to a Lasting Legacy

25 years after a life-changing leap of faith, Dottie McLaughlin is retiring from ASI and leaving behind a legacy.

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New wellness program: "A Sign of Good Health"

ASI is beginning a new journey in Wellness in 2017. We have established a voluntary program called "A Sign of Good Health" to help protect our most important asset: our employees.

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ASI Cares…

Twelve ASI employees participated in the February Take Away Hunger event in Grinnell, Iowa. This was our second year volunteering to make an impact on the global fight against hunger by "giving through doing."

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Account Management at ASI

Excellent customer service should be a top priority for any successful and thriving business. With that in mind, in 2016 ASI implemented a new position of Account Manager in our Nebraska office.

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ASI at the Iowa State Capital

ASI’s Karen Hanson, as part of this year’s Poweshiek Leadership Program (PLP), recently visited the Iowa State Capital to witness state government functions and how local leaders have the ability to impact future decisions.

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How To Rock Architectural Signage for 30 Years

As an ASI affiliate headquartered in Grinnell, Iowa we have serviced the architectural sign industry for over 30 years. Over that time we’ve worked with many great people and created some of the best architectural signage across the Midwest.

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